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Mystery shopping · Audits · Research

FloorWalk Services

Floorwalk services, provided by the company FloorWalk, refer to market research and consumer insights services that use mystery shoppers and auditors to collect data on the retail, automotive, and hospitality industries. These services include retail audits, mystery shopping, visual merchandising audits, and consumer experience audits to provide businesses with data on product placement, pricing, stock availability, staff behavior, and overall customer experience. FloorWalk uses a platform for auditors to upload data in real-time, which is then analyzed to give businesses actionable insights and recommendations for improvement.

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Shoppers & auditors

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Cities in India

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Specialist services

FloorWalk team reviewing an auditRetail auditConsumer research

Explore All 20 Services

Filter by type or search for what you need to measure.

Mystery ShoppingCore services

Mystery Shopping

Trained shoppers visit as genuine customers and report the real store experience.

Consumer InsightsCore services

Consumer Insights

Understand consumer behaviour, consumption trends and what drives satisfaction.

Market ResearchCore services

Market Research

Insights on market segmentation, pricing standards and product-market fit.

Retail AuditsCore services

Retail Audits

Check policy and infrastructure compliance, inventory and pricing at store level.

Visual Merchandising AuditsAudits

Visual Merchandising Audits

Verify product placement, shelf space, displays, pricing and promotions.

Consumer Experience AuditsAudits

Consumer Experience Audits

Measure the end-to-end customer journey from the consumer's point of view.

Retailer Recommendation ProgramsAudits

Retailer Recommendation Programs

Find out whether retailers recommend your products to customers, and how.

Competitive IntelligenceAudits

Competitive Intelligence

See how competitors sell, price and serve customers in the market.

Product BenchmarkingMarket research

Product Benchmarking

Benchmark your products against competitors on what matters to buyers.

Pricing StrategyMarket research

Pricing Strategy

Understand pricing across markets and choose the right pricing approach.

Market SegmentationMarket research

Market Segmentation

Divide your market into meaningful segments for targeted strategies.

Market SurveyMarket research

Market Survey

Structured surveys that capture what consumers think, want and buy.

Research MethodsMarket research

Research Methods

Focus groups, surveys and other methods we use to gather information.

Automobile IndustryIndustry research

Automobile Industry

Showroom pricing, sales pitches and brand preference across 150+ cities.

Financial ResearchIndustry research

Financial Research

Research on financial products, services and branch experience.

Healthcare & PharmacyIndustry research

Healthcare & Pharmacy

Research across pharmacies, hospitals and health programmes.

Real EstateIndustry research

Real Estate

Research on property sales, site visits and buyer experience.

EducationIndustry research

Education

Research for schools and education providers.

ElectronicsIndustry research

Electronics

Research on how electronics are sold and recommended in stores.

ConsultingIndustry research

Consulting

On-ground research that supports consulting and acquisition decisions.

Our Marquee Customers

Trusted by the world's most customer-focused companies

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For Brands

Come take a
FloorWalk with us!

A quicker way to audit your stores. FloorWalk team helps you in creating the backend questionnaire, setup realtime insights panel and get details of the problem statement that you would like to measure. These details are set on the portal and you can assign local auditors to get realtime data.

For Shopper

Become a
Mystery Shopper With Us

Enjoy Free service or earn extra with your side hustle as a Mystery shopper.

Register as a shopper, Apply For Opportunities, Explore different ways to earn.

Built in-house by FloorWalk

State-of-the-Art Mystery Shopping Software

The platform behind every FloorWalk audit, with up to 95% of the audit process automated: from shopper matching to AI quality checks and brand dashboards.

Every store's score, trend and fix in one portal

  • Dashboards with section heatmaps, city and store performance
  • AI summary of what went well and what to improve
  • Action tracking from finding to fix
  • Branded PDF and Excel reports in one click
Brand Portal · DashboardSample data

Overall score

84%

+7 vs last cycle

Score by audit cycle

62%
C1
68%
C2
71%
C3
77%
C4
84%
C5

Section heatmap by city

MumbaiDelhiPuneBengaluruKolkata
Greeting9278856488
Product knowledge7183589076
Store hygiene8894798269
Billing6572917784
Visual merchandising8061879374

Built for Every Industry

From luxury car showrooms to hospital front desks, see what we audit and the brands that trust us in your industry.

Automotive

Showroom and test-drive audits that check how sales teams sell, demonstrate and follow up.

What we audit

  • Selling skills & product knowledge
  • Test drive & demonstration
  • Follow-ups after the visit
  • Showroom infrastructure & integrity

Trusted by

Porsche
Cars 24
Spinny

Real Results for Real Brands

A look at how mystery audits changed what happens on the ground.

Porsche
Automotive

Porsche

The objective

Check the selling skills and performance of sales managers across Porsche showrooms.

The outcome

Selling skills and post-visit follow-ups were weak in some showrooms. Scores rose in the next cycle, and results improved further as tougher scenarios were tested.

Understand the Concept of Mystery Shopping

A Comprehensive Guide to Customer Experience Evaluation

1

Design an
audit

Take our expert servicesto design a custom audit

2

Get Relevant
Shoppers

We match the most relevant mystery shopper for you from our database

3

Shopper conducts
audit

Mystery Shopper collects unbiased inputs about the shopping experience

4

Quality
Analytics

We process and share the most meaningful insights with you

Retail Audits & its Benefits

Businesses turn to Mystery shopping services because these services offer a number of benefits for companies. Many companies report that these services help them to:

Gather evidence of trouble

Mystery Shopping India by FloorWalk helps in catching possible trouble as well. In some cases, employee dishonesty can require action. Even when employees are not performing, though, some employers fear taking action because they fear wrongful dismissal lawsuits. In other cases, employers suspect that crime is taking place but have no evidence. Secret shopper services can help employers get the evidence they need to act.

Answer employer questions

All employers wonder what really happens when they are not around. Virtual customers are the employers eyes and ears and can reveal problems that the business owner may be the last to know.

Get customer insight

Most business owners would love to be able to have direct, unbiased, full information from each customer what is working, what needs work in a company, what would make shoppers buy? Secret shopper services offer business owners the chance to ask these sorts of questions and get answers.

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Locate potential business Hazards

Employee fraud, theft, and dishonesty can all mean lost business and even potential lawsuits. Mystery shopper services uncover these potential problems so that business owners can act on them before they bankrupt a company.

Stop criminal activity

Selling controlled substances to minors, stealing, or selling illegal services and products: These are all fears of most employers. If employees are doing something illegal at work, employers as well as the company may be held liable. Mystery shopping helps employers detect and stop this sort of activity before it threatens a business.

Help with decision making

Employers need to have all the facts before they make hiring, promotion, and business plan decisions. By revealing what works and what does not from a customers perspective, mystery shopper services help business owners make these decisions with all the facts in place.

Improve company image And branding

Secret shoppers not only come into the store to see how company employees provide service in person; quality companies can also phone or email a business at various times of the day to determine how good telephone and computer service is. If customers are kept waiting on the telephone or emails are ignored, a company's reputation may suffer.Performance audits reveal these problems so that business owners can take appropriate action.

Increase sales ing

Whether a business is service- or product-based, most companies are interested in selling something to someone. Businesses spend considerable effort and money on marketing, but if there is a flaw somewhere in the selling process, customers may be choosing to make purchases elsewhere.Performance audits help businesses to uncover these problems in the selling process so that marketing and sales processes work seamlessly to create more sales and profits.

Manage a business

Most business owners are busy, and keeping track of everything is difficult. Secret shopping services offer owners an additional set of useful, impartial information that can be used in management decisions and changes.

Improve quality of service

Every business wants to be known for a high level of service, and many companies even spend considerable time and money training employees to provide

Frequently Asked Questions

Have another question? Talk to our team.

Mystery shopping measures the customer experience, retail audits check stores against agreed standards, consumer insights explain what customers think, and market research sizes up markets, pricing and competitors. Tell us what you want to measure and we'll recommend the right mix.

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