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Consumer Experience Audits

An independent, structured view of your customer experience, recorded from the consumer's perspective across the whole shopping journey.

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Mystery shoppers

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Cities in India

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Countries

Consumer Experience Audits
350+ cities22+ countries
Why audit the customer experience?

Why audit the customer experience?

Customer Experience plays a very crucial role in the customer journey, from acquisition and purchase to ongoing engagement. Our responsibility is to fulfill customer needs according to their expectations. Customer Experience audits also apply service designs to assess the customer experience, such as benchmarking the competition and understanding the behavior of customer segments.

  • Understand business goals
  • Understand the lifestyles and needs of customers
  • Frame and target your business opportunities
  • Define your value add at every step of your customer's experience
  • Create a future view of your customer experience
How does a customer experience audit work?

How does a customer experience audit work?

Customer Experience is the most important aspect of a firm's operations in the coming years. Increasingly, customers and competitors are focused on the overall experience that individuals have as they interact with your brand.

Consumer Experience Audits are done from the consumer's perspective to know the overall customer experience throughout the shopping. The overall interaction between the organization and the consumer is recorded by the consumer. But to deliver the customer experience that has come to be expected, firms must engage in actively managing that experience.

What is a customer experience audit and why do we need it?

What is a customer experience audit and why do we need it?

The customer journey describes the collective series of interactions, both online and offline, that a particular segment or target audience engages in at many different stages of the customer lifecycle. An audit provides an independent, structured view of your customer experience.

It's also important to review, audit and manage the experience between customers and the outer market environment for the brand, as an experience not only for a product but also for service, because that experience delivers the position in the minds of consumers. To establish the brand in a leading position requires a holistic understanding of the minds of consumers. It means conducting an end-to-end audit of the key elements that make up a good customer experience.

It tells everyone where the company is heading and helps the brand make its name in the market. Through auditing, employees get feedback so that they can understand and value their efforts. If your business hasn't reached this point, an audit of customer experience practices will put the wheels in motion to get there.

What a Consumer Experience Audit Covers

Click through to see what each one covers.

Customer Journey

Customer Journey

The collective series of interactions, online and offline, that your customers have with the brand at different stages of the customer lifecycle, from acquisition and purchase to ongoing engagement.

  • Online & offline interactions
  • Acquisition & purchase
  • Ongoing engagement

Why Brands Choose FloorWalk

The customer's view

Shoppers visit as genuine customers, so you see the experience customers actually get.

Geo-stamped proof

Photos carry GPS address, date and time for every visit.

Every report checked

AI checks and our quality team review each report before release.

Track improvement

Dashboards compare stores, cities and cycles, with actions tracked to closure.

How It Works

1

Map the journey

We agree the touchpoints and standards that matter to your customers.

2

Match shoppers

Local shoppers matching your customer profile are assigned.

3

Experience & record

Shoppers go through the journey and record each interaction with evidence.

4

Report & improve

Quality-checked findings go to your dashboard with clear actions.

Powered by FloorWalk software

Geo-stamped evidence, AI quality checks and live dashboards

Every audit runs on our in-house platform, with up to 95% of the process automated.

Explore the software

Frequently Asked Questions

Have another question? Talk to our team.

An independent, structured review of the interactions customers have with your brand, done from the consumer's perspective across the shopping journey.

Ready to see your stores through your customers' eyes?

Tell us what you want to measure and we'll design the right programme for your brand.