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12 mystery shopping stories · 7 research stories

FloorWalk Case Studies

Get useful consumer insights from our mystery shoppers. See how brands across automotive, retail, electronics, healthcare, real estate and entertainment used FloorWalk audits to find problems on the ground and fix them.

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Mystery Shopping Case Studies

Filter by industry and open any story to see the objective, our approach and the outcome.

Porsche case study
Automobile

Luxury Car Brand

Porsche

Objective

Check the selling skills and performance of sales managers across Porsche showrooms.

Outcome

Selling skills and post-visit follow-ups were weak in some showrooms. Scores rose in the next cycle, and results improved further as tougher scenarios were tested.

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Ford case study
Automobile

Leading Automobile Brand

Ford

Objective

Check integrity breaches and staff performance at Ford showrooms, from welcome to follow-up.

Outcome

Integrity breaches and missed follow-ups surfaced in month one. Scores increased the next month on the same parameters, with stores audited monthly.

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Mahindra case study
Automobile

Automobile Brand

Mahindra

Objective

Audit showroom infrastructure, furniture and vendor-supplied materials.

Outcome

Missing vendor deliveries were identified and infrastructure improved. Showrooms were trained on the findings and scores increased.

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Xiaomi case study
Electronics

Leading Electronics Brand

Xiaomi

Objective

Verify warehouse stock against records in Bangalore and Mumbai.

Outcome

Physical stock deviations were found in month one. Integrity issues dropped the following month as scores improved.

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Manyavar case study
Retail

Leading Apparel & Ethnic Wear Brand

Manyavar

Objective

Check the selling skills and performance of Manyavar franchise outlets.

Outcome

Staff energy and selling skills were addressed through training on audit findings. Scores increased month on month.

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Vision Express case study
Retail

Leading Optical Brand

Vision Express

Objective

Evaluate staff selling skills and customer experience in optical stores.

Outcome

After training on the findings, upselling and cross-selling improved drastically, and staff began pitching free eye tests.

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Shaadi.com case study
Retail Services

Leading Matrimonial Site

Shaadi.com

Objective

Check whether centre staff understand customer queries and represent the brand well.

Outcome

Gaps in staff knowledge and exterior branding were fixed through training, and scores rose the next month.

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SMAAASH case study
Entertainment

Gaming Zone & Fine Dine

SMAAASH

Objective

Audit staff service, outlet maintenance and billing procedures.

Outcome

Staff service and cleanliness improved and name badges became standard. Audits expanded from weekends to weekdays too.

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USV case study
Healthcare

Healthcare & Pharmaceutical

USV

Objective

Verify that free health check-up camps were conducted, and how.

Outcome

Very few camps were taking place at first. After the audits began, camps started happening and scores increased.

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Anytime Fitness case study
Gyms

Fitness Brand

Anytime Fitness

Objective

Test web enquiries, membership pitches and in-gym visits.

Outcome

Customer service gaps were identified, staff were trained on the findings, and scores increased the next month.

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Oh So Stoned case study
Foods

Ice Cream Brand

Oh So Stoned

Objective

Check the selling skills and performance of franchise staff at Oh So Stoned outlets.

Outcome

Staff energy and cleanliness gaps were addressed through training on audit findings, and cleanliness and situation handling improved the next month.

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FastFox case study
Real Estate

Real Estate Brand

FastFox

Objective

Check the performance and integrity of sales executives showing rental homes.

Outcome

Audits uncovered integrity breaches, including offers to show property outside FastFox. Executives are now audited monthly on performance and loyalty.

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Market Research Stories

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