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Retail Audits

Check policy and infrastructure compliance, map inventory at store level and understand pricing across markets, with audits run by trained auditors and verified on our software.

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Auditors & shoppers

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Cities in India

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Countries

Retail Audits
350+ cities22+ countries
What is a retail audit?

What is a retail audit?

Retail audits are carried out by Floorwalk which includes studies of selected retail outlets performed by brand representatives or retail store employees for the purpose of collecting data about the health of the brand’s products. This serves as a tool for suppliers to ensure that retailers are complying with pre-established agreements on product placement, pricing, and promotion. Also, allow brands to accurately measure their success in the retail environment.

  • Verify retailers follow agreements on placement, pricing and promotion
  • Compare recorded inventory with what is actually on the shelf
  • Protect the money invested in fixtures, signage and displays

Types of Retail Audits

Click through to see what each one covers.

Compliance Audits

Compliance Audits

Floorwalk enables you to comprehensively evaluate and review whether or not your organization adheres to regulatory guidelines, compliance preparations, security policies and risk management procedures.

  • Regulatory guidelines
  • Security policies
  • Risk management procedures
  • Compliance preparation

Why Brands Choose FloorWalk

Geo-stamped proof

Audit photos are stamped with GPS address, date and time, so you know the visit really happened.

Every report checked

AI checks and our quality team review each report before it reaches you.

Store-level dashboards

Compare stores, cities and audit cycles, and see where marks are lost.

Local auditors

A network of 500,000+ shoppers and field agents across 350+ Indian cities.

How It Works

1

Define the scope

We agree what to check: compliance, stock, pricing or infrastructure.

2

Build the checklist

Questionnaire and proof requirements are set up on our platform.

3

Audit the stores

Local auditors visit and capture geo-stamped evidence in the app.

4

Review & report

Reports are quality-checked and shared on your dashboard with action plans.

Powered by FloorWalk software

Geo-stamped evidence, AI quality checks and live dashboards

Every audit runs on our in-house platform, with up to 95% of the process automated.

Explore the software

Frequently Asked Questions

Have another question? Talk to our team.

A retail audit checks the store against agreed standards, such as stock, pricing, compliance and infrastructure. Mystery shopping evaluates the customer experience by posing as a genuine shopper. Many brands run both.

Ready to see your stores through your customers' eyes?

Tell us what you want to measure and we'll design the right programme for your brand.