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Our Services - Market Research Details

Visual Merchandising Audit

FloorWalk, one of the top market research companies helps you gather Market Insights and lets you paint a bigger picture of where you stand and where you can be. With our hybrid techniques of quantitative and qualitative research, we help our customers in not only knowing their competition, but also to win over them. To know more about Market Research & its types, Click here.

Why consider Market Research?

Research firm like us helps you achieve :

Awareness is the extent to which customers are able to recall or recognize a brand. The consumer's ability to recognize or recall a brand is central to making purchase decisions:

Advertising research is the systematic gathering and analysis of information to help develop or evaluate advertising strategies, ads and commercials, and media campaigns.

Our Market Research Services

Market Segmentation

Floorwalk divides consumers based on their demographic, behavioral, psychographic or firmographic traits to study their responses to marketing strategies.

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Consumer Experience Audits

Consumer experience audits are done from the consumers' perspective to know the overall customer experince throughout the shopping. The overall interaction between the organization and the consumer is recorded by the consumer.

Financial Research

FloorWalk helps clients in understanding, identification of markets across domains, for different products. We also help in curating a competitive edge in terms of financial research to be carried out for different companies. Same research can be mapped for profits, revenues, market strength & other important decision making parameters.

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Pricing Strategies

Floorwalk helps clients identify pricing methods for their products or services and other relevant factors like distribution costs, competitor offerings, positioning strategies and the business’ target customer base etc. Good pricing strategy helps you determine the price point at which you can maximize profits on sales of your products or services.

FloorWalk's Market Expertise - Case Studies

Analyzing the Nicotine consumption market in India other than smoking.
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