Understanding preferred price and sales pitches, benchmarking it through competition and defining a sales strategy.
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Step through how the project ran, from brief to result.
When a global Automobile company was ready to understand the showroom behavior on selling cars in different cities across India, FloorWalk worked as their most trusted partner to execute this project in 150+ cities across India. The project required real-world visits across different showrooms in India to understand the branding, car pricing & preferred brands.
Shoppers walk in as genuine car buyers to hear the actual sales pitch, pricing and brand recommendations.
Photos are stamped with GPS address, date and time, so every showroom visit can be verified.
AI checks and our quality team review each report before it reaches you.
Dashboards compare showrooms, cities and cycles, with PDF and Excel exports for your teams.
We agree the models, cities and questions: pricing, pitch, branding and brand preference.
The visit script and photo requirements are set up on our in-house software.
Local and industry-certified shoppers carry out the visits and record evidence in the app.
Reports are quality-checked, collated across dealerships and models, and shared as insights.
Powered by FloorWalk software
Every audit runs on our in-house platform, with up to 95% of the process automated.
Have another question? Talk to our team.
Typically the showroom experience, the sales pitch, quoted prices and offers, branding, and which brands or models the sales staff recommend.
Tell us what you want to measure and we'll design the right programme for your brand.