{"id":170,"date":"2017-03-04T14:29:01","date_gmt":"2017-03-04T14:29:01","guid":{"rendered":"http:\/\/floorwalk.in\/blog\/?p=170"},"modified":"2024-10-15T08:44:12","modified_gmt":"2024-10-15T08:44:12","slug":"all-hail-halo","status":"publish","type":"post","link":"https:\/\/floorwalk.in\/blog\/all-hail-halo\/","title":{"rendered":"All Hail to \u201cThe Halo Effect\u201d"},"content":{"rendered":"<p>Thanks to Edward Thorndike and Branding, we today can help you create your own Halo, lure customers, retain them for good and forever. But little do we know about psychology and its terminologies to debate upon the Halo effect. Although what we do know is \u201cbranding\u201d and how a single favourable feature of a brand can make customers biased towards all its products, creating a Halo-effect.<\/p>\n<p>Has you being friends with the class topper saved you from mass punishments? Has a free air pump service influenced your petrol station choice? Has a 20MP DSLR quality camera feature affected your mobile handset choice? Has a free scrotch pad altered your regular detergent choice? Has a wide variety of menu choices and friendly ambience and staff affected your restaurant choice? Has a free parking lured you enough to spend your free-time at their outlet or mall? Has the 30mins pizza delivery offer influenced your favourite eating joint choice? Has your favourite actor\u2019s endorsed products paved its way to your shopping basket again and again?<\/p>\n<p>Do you answer &#8216;yes&#8217; to these questions? Now if you\u2019re nodding again then you, my friend, are already under the \u201cHalo-effect\u201d! A brand drawing customers to itself like bees to honey due to a particular product- hit among people, being so popular, not only increases the future but also past product sales. Such marketing success sustains on its \u201cHalo effect\u201d and it does not only helps the brand name grow but also makes all its products, new and old, recognizable.<\/p>\n<p><a href=\"\/\/floorwalk.in\/blog\/wp-content\/uploads\/2017\/03\/img1.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-171\" src=\"\/\/floorwalk.in\/blog\/wp-content\/uploads\/2017\/03\/img1.png\" alt=\"\" width=\"773\" height=\"139\" \/><\/a><\/p>\n<p>But how do you ensure that your Halo is established? How do you ensure customer satisfaction? How do you prevent your Halo effect from turning into your Horn effect (highlights negatives and destroys brand name, drops sales)?<\/p>\n<p>Well we suggest you turn to \u201c<a href=\"https:\/\/floorwalk.in\/index.html\">Floorwalk<\/a>\u201d, leave your worries to us. Highly qualified auditors, customer feedback and satisfaction, reliable surveys, etc., we provide it all under one roof. So sit back and enjoy your state of Halopedia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thanks to Edward Thorndike and Branding, we today can help you create your own Halo, lure customers, retain them for good and forever. But little do we know about psychology and its terminologies to debate upon the Halo effect. Although what we do know is \u201cbranding\u201d and how a single favourable feature of a brand [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1174,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[27,90],"class_list":["post-170","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-service-and-mystery-shopping","tag-auditing-services","tag-mystery-shopping"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>All Hail to \u201cThe Halo Effect\u201d<\/title>\n<meta name=\"description\" content=\"Explore more about mystery shopping |All Hail to \u201cThe Halo Effect\u201d | FloorWalk\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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