/A Mystery Shopper guide for Restaurants

A Mystery Shopper guide for Restaurants


Walking into a restaurant and anticipating to be served with food that makes you smile is generally expected from restaurants. However some of the restaurants lack in the underlying purpose of its role, which is to serve good food. It is necessary to understand that good food does not translate complex food. Usually simple food score higher than the intricate flavours in a dish because the flavours in a simple food are classic and bold.

Some of the problems customers may encounter as they enter a restaurant is the dull presents of the ambience as there is no one to greet them or even a subtle aroma to indulge them into ordering the food. Additionally, the delay in the food preparation can definitely be a drawback to the restaurant as efficiency is key in any hospitality sector. Above all, when the taste of the food is below average – even after the delayed time implies that the restaurant needs a makeover.

Furthermore, diversity is vital to any restaurant – even if the restaurant is specialized in a cuisine. In other words, the restaurant should provide a range of choices for the customer to choice from and to a moderate extend it should address various type of diets such as gluten free and lactose free diets. By having a range of choices, it allows the customer to explore various dishes and embark on journey of tasting new flavours.

Hygiene is a factor that any institute or industry must prioritize as it is a crucial aspect about human health and lack of basic hygiene cleanness leads to severe health risks. One of the most common issue found in restaurants, is the hygiene upkeep and this can be disadvantage that brings the business down. This means that people refuse to even try the food because the cleanliness is not kept well which raises the question of health risks.

The overall experience of the customer should be above satisfactory and they should want to come again to the restaurant. The experience created by the restaurant should indulge the customer in trying new dishes in the restaurants and it should set a high benchmark for them to recommend the restaurant to others.

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FloorWalk is a Mystery Shopping and Consumer Insights Company promoted by experts from Retail and Hospitality industry. Our panel of professionals bring along years of experience in the fields of Store Operations, Quick Service Restaurants, Health & Wellness, Buying and Merchandising, Supply Chain and Marketing.